Semrush Technical SEO Certification Exam Answers

Clear My Certification May 8, 2024 Semrush Leave a comment 60 Views

SEMrush is a powerful tool for Technical SEO, offering a range of features to help optimize your website’s technical aspects for search engines. Here’s how SEMrush can assist you in Technical SEO:

Site Audit: SEMrush’s Site Audit tool crawls your website to identify technical issues that may affect its performance in search engine rankings. It checks for issues such as broken links, crawlability errors, duplicate content, missing meta tags, and more. The tool provides detailed reports with recommendations on how to fix these issues.
On-Page SEO Checker: This feature analyzes individual pages on your website and provides optimization suggestions based on SEO best practices. It evaluates elements like meta tags, headings, content quality, internal linking, and keyword usage to help improve your on-page SEO.
Backlink Audit: SEMrush helps you monitor your backlink profile and identify potentially harmful links that could negatively impact your SEO efforts. The Backlink Audit tool detects toxic or spammy backlinks and provides options to disavow them, ensuring a clean and high-quality backlink profile.
Site Speed Analysis: Page load speed is a crucial factor for both user experience and search engine rankings. SEMrush offers tools to analyze your website’s speed performance and provides recommendations to optimize load times, such as minimizing server response time, optimizing images, and leveraging browser caching.
Mobile SEO: With the increasing importance of mobile-friendliness in search rankings, SEMrush provides insights into your website’s mobile SEO performance. It checks for issues like responsive design, mobile usability errors, and mobile page speed, helping you optimize your site for mobile devices.
Structured Data Markup: SEMrush allows you to analyze and implement structured data markup (schema.org) to enhance your website’s visibility in search results. Structured data helps search engines better understand your content and can lead to rich snippets and other enhanced search features.
Site Migration Assistance: If you’re planning a website migration or redesign, SEMrush offers tools and guidance to ensure a smooth transition while minimizing any negative impact on your SEO rankings. It helps you identify potential pitfalls and provides recommendations to maintain your website’s SEO authority during the migration process.

By leveraging SEMrush’s Technical SEO features, you can identify and address issues that may be holding back your website’s performance in search engine results pages (SERPs), ultimately improving your site’s visibility, traffic, and conversions.

Semrush Technical SEO Certification Exam Answers

Question 1: What elements should text links consist of to ensure the best possible SEO performance?

Nofollow attribute, anchor text
a-tag with href-attribute, noindex attribute
Anchor text, a-tag with href-attribute

Question 2: A good approach is to create internal competition. More links to different URLs have the same anchor text, easier for Google is to differentiate which of them is the one URL on your domain to be ranked for the given keyword.

True
False

Question 3: What are two the most commonly known best practices to increase crawling effectiveness?

Multiple links to a single URL
Using linkhubs
Meta robots nofollow
Interlink relevant contents with each other
Internal, link-level rel-nofollow

Question 4: Choose three statements referring to XML sitemaps that are true:

It is recommended to have URLs that return non-200 status codes within XML sitemaps
There can be only one XML sitemap per website
XML sitemaps must only contain URLs that give a HTTP 200 response
XML sitemaps should usually be used when a website is very extensive
It is recommended to use gzip compression and UTF-8 encoding

Question 5: Choose a factor that affects the crawling process negatively.

A well-defined hierarchy of the pages
Duplicate pages/content
Content freshness

Question 6: Choose two statements that are false about the SEMrush Audit Tool.

It can be downloaded to your local computer
It can’t audit desktop and mobile versions of a website separately
It provides you with a list of issues with ways of fixing
It allows you to include or exclude certain parts of a website from audit

Question 7: What is the proper instrument to simulate Googlebot activity in Chrome?

Reverse DNS lookup
User Agent Overrider
User Agent Switcher

Question 8: How often does the option to combine a robots.txt disallow with a robots.txt noindex statement make folders or URLs appear in SERPs?

Occasionally
Never
Less than ones without no index

Question 9: True or false? It is NOT possible to have multiple robots meta tags.

False
True

Question 10: Choose two correct statements about a canonical tag:

Each URL can have several rel-canonical directives
Pages linked by a canonical tag should have identical or at least very similar content
It should point to URLs that serve HTTP200 status codes
It is useful to create canonical tag chaining

Question 11: Fill in the blank. It’s not wise to index search result pages because _____.

they do not pass any linkjuice to other pages
those pages are dynamic and thus can create bad UX for the searcher
Google prefers them over other pages because they are dynamically generated and thus very fresh.

Question 12: PRG (Post-Redirect-Get pattern) is a great way to make Google crawl all the multiple URLs created on pages with many categories and subcategories.

True
False

Question 13: Choose the wrong statement.

Proper pagination is required for the overall good performance of a domain in search results
Pagination is extremely important in e-commerce and editorial websites
It is important to have all sub-pages of a category being indexed
rel=next and rel=prev attributes explain to Google which page in the chain comes next or appeared before it

Question 14: You have two versions of the same content in HTML (on the website and in PDF). What is the best solution to bringing a user to the site with the full navigation instead of just downloading a PDF file?

Introducing hreflang using X-Robots headers
Using the X-robots rel=canonical header
Using the X-robots-tag and the noindex attribute

Question 15: What does the 4XX HTTP status code range refer to?

Client-side errors
Redirects
Server-side errors

Question 16: Check all three reasons for choosing a 301 redirect over a 302 redirect:

The rankings will be fully transferred to the new URL
Link equity will be passed to the new URL
The new URL won’t have any redirect chains
To not lose important positions without any replacement

Question 17: When is it better to use the 410 error rather than the 404? Choose two answers:

When there is another page to replace the deleted URL
When the page existed and then was intentionally removed, and will never be back
If the page can be restored in the near future
When you want to delete the page from the index as quickly as possible and are sure it won’t ever be back

Question 18: What is the best solution when you know the approximate time of maintenance work on your website?

Using the 500 status code with the retry-after header
Using the 503 status code with the retry-after header
Using the HTTP status code 200
Using the noindex directive in your robots.txt file

Question 19: Choose three answers. What information can be found in an access-logfile?

Passwords
The method of the request (usually GET/POST)
The time spent on a URL
The server IP/hostname
The request URL

Question 20: True or false? It is recommended to work with log files constantly, making it a part of the SEO routine rather than doing one-off audits.

False
True

Question 21: Which HTTP code ranges refer to crawl errors? Choose two answers.

4xx range
5xx range
2xx range
3xx range

Question 22: Choose two statements that are right.

If you overlay your sitemap with your logfiles, you may see a lack of internal links that shows that the site architecture is not working properly
Combining data from logfiles and webcrawls helps compare simulated and real crawler behavior
It is not a good idea to combine different data sources for deep analysis. It’s much better to concentrate on just one data source, e.g. logfile

Question 23: Choose two answers. Some disadvantages of ccTLDs are:

They have strong default geo-targeting features, e.g. .fr for French
They need to be registered within the local market, which can make it expensive
They may be unavailable in different regions/markets

Question 24: Choose two http response status codes that will work where there is any kind of geographical, automated redirect. We are talking about international requests from different geographical regions.

302 and 303

301 and 303
302 and 301

Question 25: You have site versions for France and Italy and you set up two hreflangs for them. For the rest of your end-users you plan to use the English version of the site. Which directive will you use?

<link rel=”alternate” href=”http://example.com/” hreflang=”x-default”/>
<link rel=”alternate” href=”http://example.com/en” hreflang=”en-au”/>
<link rel=”alternate” href=”http://example.com/en” hreflang=”uk”/>

Question 26: True or false? The SEMrush Site Audit tool allows you only to define issues that slow down your website and does NOT give any recommendations on how to fix them.

True
False

Question 27: Choose two optimization approaches that are useful for performance optimization:

Avoid using new modern formats like WebP
Asynchronous requests
Proper compression & meta data removal for images
Increase the number of ССS files per URL

Question 28: True or false? Pre-fetch and pre-render are especially useful when you do not depend on 3rd party requests or contents from a CDN or a subdomain.

True
False

Question 29: Fill in the blank. According to the latest statistics, 60% or more of all results for high volume keyword queries in the TOP-3 have already been moved over to run on ______

HTTPS
FTP
HTTP

Question 30: What are the two valid statements with regard to the critical rendering path (CRP)?

The “Critical” tool on Github helps to build CCS for CRP optimisation
CRP on mobile is bigger than on a desktop
The non-critical CSS is required when the site starts to render
There is an initial view (which is critical) and below-the-fold-content

Question 31: Choose the correct statement about mark-up.

Changes in HTML can break the mark-up, so monitoring is needed
Invalid mark-up still works, so there’s no need to control it
Even if GSC says that your mark-up is not valid, Google will still consider it

Question 32: Choose the right statement about AMP:

AMP implementation is easy, there’s no need to rewrite HTML and build a new CSS
A regular website can never be as fast as an AMP version
CSS files are not necessary to be inlined as non-blocking comparing to a regular version
In 2021 pages’s performance in terms of the Page Experience scores will be more important than AMP
Using AMP is the only way to get into carousel

Question 33: Fill in the blanks. When you want to use _____, make sure they are placed in plain HTML/X-robots tags. _____ injected by JavaScript are considered less reliable, and the chances are that Google will ignore them.

hreflang tags
rel=amp HTML tags
Canonical tags

Question 34: Which type of mobile website version should you use to check if the “user agent HTTP header” variable is included to identify and provide the relevant web version to the right user agent?

Independent/standalone mobile site
Dynamic serving
Responsive web design

Question 35: Choose a valid statement about AMP:

Using AMP is the only way to get into the Google News carousel/box
AMP implementation is easy, there’s no need to rewrite HTML and build a new CSS
CSS files do not need to be inlined as non-blocking compared to a regular version
A regular website can never be as fast as an AMP version

Question 36: What is link juice?